Country music legend Willie Nelson got into the cannabis business in 2015 with a proprietary strain of marijuana. Now, Texas’ favorite stoner is expanding his brand to include several CBD products.
Monday, Nelson announced Willie’s Remedy, a line that includes several items rich in cannabidiol (CBD). CBD is a derivative of hemp, and unlike the tetrahydrocannabinol compound found in marijuana, it won’t get it you high. CBD has, however, been lauded for its health benefits.
Willie’s Remedy will debut with a CBD-infused coffee, which is expected to be available in Colorado in September. According to a statement, the whole beans include CBD sourced from organically grown, American hemp. Drinkers get 5 milligrams of CBD in each 8-ounce cup of coffee.
“It’s two of my favorites, together in the perfect combination,” said Nelson in a statement. “Like coffee, cannabis is a plant that works for me.”
Willie’s Remedy is a counterpart to Willie’s Reserve, a strain of marijuana the singer launched in 2015. Both are owned by GCH, Inc., a Nelson-founded company that also recently partnered with New Belgium Brewing Co. to promote a beer called The Hemporer, which is made with hemp hearts. (P.S. It smells just like weed.) $1 from every beer sold supports the Hemp 4 Victory campaign, which aims to reform regulation to include industrial hemp as a leading agricultural crop and dismantle the taboo surrounding it.
Nelson’s wife, Annie D’Angelo, also has a proprietary line of THC edibles, including chocolates and lozenges.
You won’t find any Willie’s Reserve buds in Texas, but the CBD line could become available. CBD was only legalized here for medicinal use for epilepsy patients in 2015, however, several businesses sell brownies and other “edibles” made with the oil. Hemp wine debuted earlier this year, too, though it uses oil made from the hemp plant’s seed rather than the stalk, where CBD is extracted.